AA Living Case Study | Zapio Solutions

AA Living

AA Living is a home and living brand whose pieces are chosen slowly and bought carefully. That deliberation is the whole sales cycle — and the storefront was treating a considered furniture purchase like an impulse buy. We partnered with the team to rebuild their Shopify experience around how people actually shop for their homes.

From strategy to execution, we delivered a storefront designed for a long, returning consideration. The new site introduces room-led browsing, material and dimension detail surfaced without a click, and saved-room lists that let a shopper leave and come back to exactly where they were — turning a slow decision into a completed one.

Website

https://aa-living.com/

Refined Results, Real Growth

↑64%

Conversion

Rate

↑58%

Average Order Value

↓43%

Bounce

Rate

↑$1.3M

ROI Driven Revenue

Services Provided

We designed for the way homes are actually furnished — room-led browsing, styled in-situ photography beside every product, and material, dimension and care detail placed where the questions get asked.

Our development team rebuilt collections around room metaobjects, added persistent saved-room lists and a dimension checker, and optimised a heavy imagery catalogue so large product galleries still load fast on mobile.

We built a creative system around finished rooms rather than isolated products, then layered saved-item and seasonal-refresh flows that bring high-consideration shoppers back at the moment they are ready to commit.

AA Living, Designed for the Everyday

The Problem

Furniture is bought over weeks, not minutes, and the site had no memory of that. Products were shown isolated on white with dimensions hidden behind a tab, so shoppers could not tell whether a piece would fit the room or the rest of the house. Anyone who left to measure came back to a blank slate, and a slow, image-heavy mobile experience made that return trip unlikely.

The Solution

We rebuilt the store for a decision that takes time. Browsing is organised by room with styled in-situ photography beside every product, while materials, dimensions and care sit inline instead of behind a tab. Saved-room lists persist across devices so a shopper can measure, leave and return to exactly where they were — and a rebuilt image pipeline makes that return fast.

Shopify Excellence for AA Living

AA Living’s Shopify storefront was rebuilt for high-consideration purchases. We restructured the full customer journey across desktop and mobile using room metaobjects for collection logic, persistent saved-room lists, and an optimised media pipeline that keeps large galleries fast. The result: a store that supports a slow decision instead of interrupting it.

Let's build your store to convert